(SEO Best Practices for ASP.NET Web Applications)
- Provide unique, accurate page Title. Do NOT use stop words like “.com”, particularly
at the beginning of the Title text.
Tips:
- · Have unique title for each page.
- · Use keywords in title.
- Include proper Description Meta tags and use meaningful keywords.
- Standardize the structure of page URLs. Organize pages into categories.
- Ensure that all the links in your site follow same URL casing format.
(For example, always use lowercase letters.)
- Add an <h1> tag to the <body> section of the page to improve page relevancy.
Use only one <h1> tag per page.
- Make site navigation easier.
Tips:
- · Use bread crumbs on pages
- · Use relevant Sitemap
- · Remove all broken links
- Create a custom 404 page to be displayed when ‘page is not found’ error occurs.
- Place an effective Robots.txt file on your server. It tells search engines what
parts of your website should be indexed and what areas or pages should not be indexed.
- If pages are still not being indexed, submit them to popular search engines like
Google, Yahoo, etc. For example, for Google, you may submit a page to be indexed
at google.com/addurl.
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